Note: some links may have been changed, removed or otherwise unavailable.
The Power of Presence: Why Visiting Loved Ones in Senior Living Matters – and How Communities Can Help Those Without Visitors, September 21, 2025, Sixty and Me
Simple Lifestyle Tips That Can Improve Brain Health, Sixty and Me, September 2, 2025
Evaluating Senior Living Communities with a Lens on Staff Well-Being, Sixty and Me, August 2, 2025
Turn Your Loved One’s Life Story into a Musical Tribute, Sixty and Me, July 11, 2025
New Study Shows Virtual Music Programs Promote Well-Being, Sixty and Me, May 6, 2025
How to Proactively Prepare for Aging Should Emergencies Arise, Sixty and Me, March 7, 2025.
How Music Can Combat Social Isolation in Older Adults, Sixty and Me, February 22, 2025
How Senior Living Communities Can Harness the Power of Music, Sixty and Me, February 6, 2025
Music Can Do More Than Entertain – It Can Help People With Dementia, Sixty and Me, January 8, 2025
Easy Tech Gifts for Older Adults and Caregivers, Sixty and Me, December 7, 2024
How Technology Can Help Ease Social Isolation, Sixty and Me, February 10, 2023
New Years Resolutions for Seniors, Sixty and Me, January 11, 2023
Everyday Things You Can Do to Keep Dementia at Bay, Sixty and Me, September 7, 2022
Social Prescribing – The Time Has Come for Adoption in the U.S., Sixty and Me, June 12, 2022
Care Conversations – When and How to Have Them, Sixty and Me, May 17. 2022
How Caregivers Can Get Support, US News and World Report, April 6, 2022
Skill-based Training for Caregivers, Sixty and Me, April 5, 2022
Becoming Your Own Health Advocate More Important Than Ever, Sixty and Me, March 16, 2022
Caregiver Support Services – Are They Worth It. US News and World Report, February 11, 2022
5 Tips to Help Navigate Your New Holiday Tech Gadgets, Sixty and Me, January 4, 2022
Why It’S important to Prepare Elderly for an Emergency, Sixty and Me, November 3, 2021
Choosing Senior Care? Consider Staffing. US News and World Report, October 22, 2021
How Selling Your Life Insurance Policy Can Bring You Cash, Sixty and Me, October 2, 2021
Assessing Your Risk for Social Isolation, US News and World Report, September 24, 2021
Perceptions of Aging in Covid Times, Sixty and Me, September 4, 2021
Using Music to Break Through to Dementia Sufferers, US New and World Report, August 27, 2021
5 Tech Tools to To Fight Social Isolation, Sixty and Me, August 13, 2021
Maximizing the Capability go a Loved One with Dementia Benefits Everyone, Sixty and Me, July 2, 2021
Redefining Aging – Maybe It’s Just a Number, Sixty and Me, June 6, 2021
Is LinkedIn Helping or Hurting Caregivers in Platform Update, Sixty and Me, May 7, 2021
Driving Vaccine Compliance Among Older Adults, US News and World Report, April 19, 2021
The Importance of Curated Resources for Caregivers, US News and World Report, March 9, 2021
Seniors: Your Life Insurance Can Be a Source of Income, US News and World Report, February 11, 2021
Why Smart Technologies Are a Great Help to the Involved Caregiver, Sixty and Me, February 7, 2021
Senior Entertainment / Education Network Featured in Sixty and Me, January 13. 2021
Senior Isolation: a Creative Solution, US News and World Report, December 10, 2021
Long-Distance Caregiving and Covid, Sixty and Me, November 18, 2020
Grandparenting During a Pandemic, US News and World Report, November 2, 2020
Four Ways to Boost Relations with Your Kids, Sixty and Me, October 3, 2020
Bullying in Senior Living: What to Do, US News and World Report, September 28.2020
Designing Your Home for Aging in Place, Sixty and Me, September 19. 2020
More Than 3 Million Youth Play a Caregiving Role, US News and World Report, August 20, 2020
Caregiving for Military Veterans, US News and World Report, June 26, 2020
Caregiving: The Health Care Crisis Few Are Addressing, BenefitsPro, June 9, 2020
Elderspeak in the Time of Corona, Sixty and Me, June 7, 2020
Compassion Fatigue: The Hidden Cost of Caregiving, US News and World Report, May 4, 2020
The Need for Family Caregiver Support – Now More Than Ever, BenefitsPro, April 29, 2020
During the coronavirus Pandemic, We’re All Caregivers, US News and World Report, April 14, 2020
Stressed Caregivers: Humor Can Help, US News and World Report, April 2, 2020
Family Caregiving During Coronavirus, US News and World Report, March 17, 2020
The Art of Decluttering and Keeping Your Sanity, Sixty and Me, March 5, 2020
The Basics of Protecting Our Brain from Dementia, Sixty and Me, February 6, 2020
50 Shades of Confusing; When Older Adults Date, US News and World Report, February 3, 2020
The Hardships and Joys of Grandparents Raising Their Grandkids, Sixty and Me, January 2, 2020
Practicing Gratitude During the Holidays, US News and World Report, November 25, 2019
The Value of Pet Ownership for Older Adults, US News and World Report, October 16, 2019
Aging in Place – What to Consider, US News and World Report, September 9, 2019
Choose Happiness Says the Wisdom of Our Elders, Sixty and Me, July 15, 2019
Should You Use Granny Cams to Monitor a Loved One’s Care, US News and World Report, July 8, 2019
Organizing Your Life Around Your Values, Sixty and Me, June 17, 2019
How to Prevent Senior Fraud, US News and World Report, May 30, 2019
Returning to the Workforce After Caregiving, US News and World Report, April 25, 2019
How to Best Remodel Your Home to Age in Place Safely, Sixty and Me, March 23, 2019
Should Seniors Be Driving?, US News and World Report, February 27, 2019
Caregiving and Relationships – It’s Complicated, US News and World Report, January 25, 2019
7 Things Enlightened Employers Are Doing for Caregivers, Sixty and Me, January 12, 2019
4 Ways to Combat Senior Isolation This Holiday Season, Sixty and Me, December 8, 2018
How to Make the Holidays Better for Caregivers, US News and World Report, November 15, 2018
Visiting Loved Ones as Holiday Approach, Sixty and Me, October 12, 2018
The New Face of Grandparenting, US News and World Report, October 22, 2018
Senior Divorce: Now What, Front Page, U.S. News and World Report online, September 13, 2018
Four Ways to Combat Family Caregiver Workplace Discrimination, Sixty and Me, August 8, 2018
The Health Benefits of Documenting Your Life Story, U.S. News and World Report, June 27, 2018
Myths, Facts and Reasons to Consider a Senior Move Manager, Sixty and Me, May 11, 2018
Yes, 8 Year Old Caregivers Exist, U.S. News and World Report, April 26, 2018
Four Powerful Ways to Succeed When Living Alone, Sixty and Me, April 7, 2018
Home Sharing: Growing Trend or Desperate Need?, U.S. News and World Report, March 14, 2018
From Crisis to Comfort: 4 Ways to Become a Better Care Partner, Sixty and Me, March 1, 2018
Battling Pervasive Ageism, US News and World Report, February 14, 2018
Four Years, Five Deaths, Four Caregiver Lessons, Sixty and Me, January 24, 2018
4 Tips for Finding a Job After 60, Sixty and Me, December 8, 2017
Changing the Workplace Culture Toward Aging, HuffPost50, December 1, 2017
Finding Purpose After the Caregiving is Over, Sixty and Me, November 25, 2017
On the Road to Excellence the Experience Drives Everything, A-Speakers, November 2017
Six Ways to Avoid Senior Scams and Frauds, Sixty and Me, November 9, 2017
Laughter as the Best Medicine for Caregivers, HuffPost50, November 1, 2017
The Benefits of Grateful Living, Sixty and Me, October 19, 2017
How Boomers Are Adapting to Life as the Club Sandwich Generation, Sixty and Me, October 6, 2017
Elder Abuse – One in Ten a Victim, Most Unreported, HuffPost50, October 2, 2017
How to be a Successful Long-Distance Caregiver, Sixty and Me, September 20, 2017
Dementia Friendly Communities Benefit All Ages, HuffPost50, September 12, 2017
Three Things to Fight Ageism in Society, Sixty and Me, September 9, 2017
Caring for a Loved One with Dementia? 7 Gems You Need to Know. Sixty and Me, August 25, 2017
You Don’t Have to Own an Estate to Do Estate Planning! HuffPost50, August 7, 2017
Rethinking the Aging Process: 5 Steps to Conscious Aging, Sixty and Me, July 29. 2017
It’s Up to American Consumers to Disrupt the Health System, Hospital Impact, June 15, 2017
What is a caregiver cruise and why should you consider taking one? Sixty and Me, June 2, 2017
New to Caregiving? What to Do. Where to Turn. HuffPost50, May 31, 2017
Aging in Place – What Exactly is It and Can You Do It?, Huffington Post, May 4, 2017
Remembering Mom. What I Learned. What I Lost. Great Call, April 28, 2017
Reflections on Life: 5 Things I Have Learned by My 60’s, Sixty and Me, April 14, 2017
Social Isolation – A Growing Epidemic, HuffPost50, April 4, 2017
5 Ways to Spring Clean Your Life in Your 60s or Better, Sixty and Me, March 18, 2017
4 Things You Need to Know About a New Dementia Diagnosis, Sixty and Me, February 10, 2017
Senior Scams and Frauds 2017 – An Update, Huffington Post, January 13, 2017
Becoming Your Own Health Advocate, Great Call, January 10, 2017
Facing Elderly Care Decisions: 5 Things to Know When Mom Needs Help, Sixty and Me, January 7, 2016
You Had Me at Dementia: Empowering Those with Early Onset Disease, Great Call, November 29, 2016
Tips for Visiting Elderly Relatives During the Holidays, Huffington Post, November 25, 2016
5 Gifts for Elderly Parents Who Seem to Have Everything They Need, Sixty and Me, November 19, 2016
4 Helpful Things Every Voter Over 50 Should Know, Huff Post 50, October 29, 2016
Hospital Impact: Primary care key to improving lives of dementia patients, October 13, 2016
5 Things I Learned About Hospice Care Whan Mom Passed, Sixty and Me, October 3, 2016
5 Surprising Things I Learned About Senior Sex, Sixty and Me, September 22, 2016
Hospital Impact: Hospitals miss opportunities to improve senior health, September 2016
The Top Scams Targeting Seniors And What To Do About Them, Huff Post 50, September 19, 2016
The New Face of Grandparents Today, Great Call, September 7, 2016
The Pros And Cons Of Highlighting Hillary As ‘Grandma’, Huff/Post 50, August 9, 2016
The Benefits of Volunteering and How Technology Can Help, Contently, July 27, 2016
The Aging Experience – Just Rock It!, Huff/Post 50, July 6, 2016
Working from the Same Script – How Silos in Healthcare Hinder Care, Huff/Post 50, June 8, 2016
What We Can All Learn About Living in the Present, HuffPost50, May 10, 2016
Brilliant Disguise – Bruce, HB2 and LGBT Elders, Huffington Post, April 18, 2016
Patient satisfaction measures: Goodbye HCAHPS, hello Yelp, Hospital Impact, April 14, 2016
Millennial Caregivers: 10 Million Strong With Unique Needs. Great Call
Aging in Place in an Uber Economy – Is it Safe? Huffington Post, March 18, 2016
The Discrimination Caregivers Can Face in the Workforce, Huffington Post, February 19, 2016
Good health is a societal issue, not a medical one. Hospital Impact, January 28, 2016
Going To Battle For Customer Experiences, McKnight’s LTC, October 14, 2015
Not Using the Medicare Wellness Visit is Making People Sick, Hospital Impact, October 8. 2015
Aging Isn’t For Sissies, Article Northstone HOA, August 2015
Changing the culture of aging care. We have a long way to go. Engagingpatients.org, April 23, 2015
3 Ways to Cultivate a Value-Based Mndset, Hospital Impact, March 5, 2015
How Real-Time Communications Support Safe and Quality Care, Engagingpatients.org, February 26, 2015
The Safety Impact of Caregiver-Patient Feedback, Hospital Impact, February 11, 2015
Healthcare Lessons from a Bucket List Experience, Hospital Impact, January 8, 2015
Medical Home News, November 2014, Oped, The Human Experience
Responsiveness Key to Improving Healthcare Delivery, Hospital Impact, October 9, 2014
Dying with Dignity: Lessons Hospitals Can Learn from Hospice, Hospital Impact, September 10, 2014
Hospitals must address underlying societal issues, Hospital Impact,August 14, 2014
Lessons from Uber Car Service. Take Hassle Out of Healthcare, Hospital Impact, July 3, 2014
Helping Mom and Dad Discover Their Next Hobby, Care Conversations, June 23, 2014
Do the right thing for better care delivery, Hospital Impact, May 29, 2014
Caring for the next generation of Alzheimer’s patients, Hospital Impact, May 1, 2014
The Care Experience Needs Empathy, Hospital Impact, April 3, 2014
Your Personal Brand Impacts the Patient Experience, Guest Blog, The Beryl Institute
The Role of the Chief Experience Officer, Point of Care Foundation UK, March 2014
The Staff Experience. Employees Have Human Needs Too. Hospital Impact, March 4, 2014
Word of Mouth in Assisted Living. Best Communities Use It. Guest Blog, Caring.com, February 18, 2014
Don’t Forget Caregivers in Person-Centered Care, Hospital Impact, February 2014
Shortsighted Financial Decisions Damage Patient Experience, Hospital Impact, January 2014
The Hospital Experience is the Marketing, Hospital Impact, December 18, 2013
Pick Your Healthcare Partners Carefully, Hospital Impact, November 7, 2013
How to be a Caregiver and Still Find Time to Make Love with Your Spouse, Answers for Elders, October 24, 2013
Naughty or Nice – Happiness as the New Currency, Advance Insights, October 9, 2013
Combat Frontline on the front lines, Guest Blog, McKnights LTC, October 1, 2013
Be the Chicken When It Comes to Patient Experience, Guest Blog, Hospital Impact, October 1, 2013
The State of Patient Experience, Gains and Losses, Hospital Impact, September 12, 2013
Patient Experience Extends Beyond the Provider Walls, Hospital Impact, August 14, 2013
Prepare for Higher Medical Costs During Senior and Retirement Years, Expert Beacon
Five Reasons to Take Your Pet With You to AL, Guest Article, Caring.com, July 31, 2013
Forget the Mandate. Educate. Guest Blog HealthWorks Collective
Hiring Engaging Entertainers for Senior Care Residents’ Enjoyment, Expert Beacon, June 24, 2013
Guest, Aging Information Radio, 50,000 Watt AM 560 in Chicago
Hatchin, Matchin, Dispatchin and the Patient Experience, Hospital Impact, June 5, 2013
Senior Health is Worsening Though Much is in Our Control, Ground Report, May 30, 2013
If You’re Not Patient Centered, Wal-Mart Will Be, Executive Insight, May 24, 2103
Delivering in the Moment Healthcare, Hospital Impact, May 14, 2013
5 Common Misconceptions About Aging, Caring.com, May 7, 2013
Successful Marketing Strategies for Senior Care Providers, Expert Beacon, May, 2013
The Incredible Shrinking Industry, Guest Blog, McKnights, April 24, 2013
Is Hospital Marketing on Life Support? Hospital Impact, April 24, 2013
Cheating Death and other Marketing and Patient Exp. Lessons, Advance Insights, April 19, 2013
A Horrible Way to Age, Ground Report, April 17, 2013
Happiness: The path to better hospital performance, Hospital Impact, April 3, 2013
What Would Jack Bauer Do? Guest Blog, McKnight’s LTC, March 6, 2013
Hospital CEOs – Blow Up Your Marketing, Guest Blog, Hospital Impact, March 5, 2013
Meaningful Life, Guest Article, Caring.com, February 26, 2013
Avenue Q and the Patient Experience, Guest Blog, Hospital Impact, February 7, 2013
How to Eliminate Disrespect in Healthcare, Hospital Impact, January 7, 2013
Lose Your Story. Open Up Possibility. Guest Blog, McKnight’s LTC, January 7, 2013
Understand the patient’s passion, purpose for better care, Hospital Impact, December 4, 2012
Pass It On – Using Word of Mouth As a Marketing Tool for Your Facility, Advance for Long-Term Care Management, October 19, 2012
Building Patient Trust from the Top Down, Guest Blog, Hospital Impact, November 7, 2012
Lean Six Sigma and the patient experience, Guest Blog, Hospital Impact, October 10, 2012
The Promise of the Medical Home, Guest Blog, Hospital Impact, September 19, 2012
Hardwiring Compassion and Empathy, Guest Blog, McKnight’s LTC, September 17, 2012
People Not Hospitals Change Physician Behaviors, Guest Blog, Hospital Impact, September 4, 2012
Compassionate Healthcare Starts with You, Guest Blog, Hospital Impact, August 10, 2012
Unite Care Continuum with a Common Vision, Guest Blog, Hospital Impact, July 26, 2012
Tell Your Hospital’s Story with Authenticity, Guest Blog, Hospital Impact, July 5, 2012
The Path to Compassionate Care, Guest Blog, Hospital Impact, June 28, 2012
Boomer/Senior Communication Channels May Surprise, Guest Blog, Advance in LTC Mgt, June 1, 2012
Retain Your Employees By Getting Them Off the Bus, Guest Blog, McKnight’s LTC, May 31, 2012
CEO’s: It’s Time to Own Up to Problems at Your Hospital, Guest Blog, Hospital Impact, May 3, 2012
Great Experiences Do Not Always Mean Great Outcomes, Guest Blog, Advance in LTC Mgt, May 3, 2012
Industry Has Responsibility For End of Life Planning, Guest Blog, MDS Central, May 2, 2012
What Does the Future Hold for Nursing Homes, Guest Blog, Advance in LTC Mgt, April 13, 2012
Will Hospitals Take Over the Homecare Market?, Guest Blog, Beacon Health, Oasis-Central, March 15, 2012
Does the National Alzheimer’s Plan Do Justice for Caregivers? Guest Blog Advance LTC Mgt, March 9, 2012
Patient Experience: Chasing Scores or Creating Context, Hospital Impact, March 1, 2012
Coming Out of the Closet with Caregiving, Guest Blog, McKnight’s LTC, February 24, 2012
Employee Passion Purpose Fuel Hospital Culture, Guest Blog, Hospital Impact, February 21, 2012
How to Keep Docs from Going Broke, Guest Blog, Hospital Impact, February 8, 2012
For Profits Under Attack, Guest Blog, Advance in LTC Mgt, February 3, 2012
The Role of Prayer and Spirituality in Healthcare, Guest Blog, MDS Central, February 1, 2012
Help Employees Find Their Flow, Hospital Impact, January 4, 2012
Who Leads the Leaders?, Guest Blog, Advance in LTC Mgt, January 6, 2012
Is Transparency Invisible in the Industry, Guest Blog, MDS Central, January 5, 2012
Transformation Before Training – Systemic Solution for Pt. Exp., Guest blog, Concerro.
Breaking Silos in 2012, Guest Blog, Advance in LTC Mgt, December 5, 2011
Retain CEOs to Cultivate Hospital Culture, Guest Blog Hospital Impact, December 1, 2011
Let’s Make It A Right-Brained 2012, Guest Blog, MDS Central, December 1, 2011
Let’s Change Activity Director to CXO, Guest Blog, McKnights LTC, November 30, 2011
Recognize Your Part in the Big Picture, Guest Blog, MDS Central, November 9, 2011
Culture Change is Not About Fish and Birds, Guest Blog, Advance in LTC Mgt, November 4, 2011
Better Patient Experience Starts with Culture, Hospital Impact, November 4, 2011
The Art of Listening, Guest Blog, Advance LTC Mgt, October 7, 2011
The Zappos Approach to Patient Experience, Guest Blog, Hospital Impact, October 4, 2011
No Good Deed Goes Unpunished, Guest Blog, Advance in LTC Mgt, 9/9/11
Patient Experience Defines Quality, Guest Blog, Hospital Impact, August 2, 2011
Hospice and Acuity Levels, Guest Blog, Advance in LTC Mt, August 5, 2011
Nurse Satisfaction, Two Views. Guest Blog, Advance in LTC Mgt, July 8, 2011
Caring CEO – an Oxymoron? Guest Blog, Hospital Impact, July 7, 2011
Can the TSA Teach Us Something in Healthcare? It Depends! Guest Blog, MDS Central, July 7,2011
Get a Grip on Social Media. Guest Blog, MDS Central, June 13, 2011
Medicaid Morphing. Are You? Guest Blog Advance in LTC Mgt., June 3, 2011
Hospitals put patients first with Chief Experience Officers, Guest Blog, Hospital Impact, 6/2/11
Highlights from the WOM Webinar. Guest Blog Advance in LTC Mgt, May 6, 2011
Long-Term Workers Are Like Firefighters. Guest blog, McKnight’s Long Term Care News, May 5, 2011
When It’s Personal It’s Different. Choosing Rehab for Mom, Guest Blog, MDS Central, March 4, 2011
You Don’t Know Jack About Patient Experience, Guest Blog, Hospital Impact, May 4, 2011.
Transparency Rules in a Consumer World, Guest Blog, Advance in LTC Management, April 11, 2011
Successful ACO Must Have LTC Component, Guest Blog Hospital Impact, April 4, 2011
Disconnect Between Hospital CEOs and Marketing, Guest Blog, Hospital Impact, March 8, 2011
What to Do About Social Media, Guest Blog, MDS Central, March 7, 2011
The Power of Community in Achieving Change, Guest Blog, Advance in LTC Mgt, March 2,2011
What Snow Can Teach Us About Customer Experience, Hospital Impact, February 2, 2011
Aging in Place Moving from Reactive to Proactive, Guest Blog, Advance in LTC Mgt, February 2, 2011
LTC Financing – Between a Rock and a Hard Place, Guest Blog, MDS Central, January 31, 2011
A Cup of Kindness for Caregivers, Guest Blog, Advance in LTC Management, January 12,2011
Should ‘auld acquaintance be forgot’, guest blog, McKnight’s LTC, January 12, 2011
How Reform is Shifting Focus from Sickness to Wellness, Guest Blog, MDS Central, January 11, 2011
Keep Informed and Focused as Feathers Fly, Guest Blog, MDS Central, December 9, 2010
Hospital Power Struggles: Stop being naughty and start being nice, Hospital Impact, December 7, 2010
Holiday Jeers – Guest Blog, Advance in Long Term Care Management, December, 2010
Assisted Living – the new Nursing Home? Guest blog Advance in Long Term Care Management, November 2010
How Hospitals Can Stay Relevant, Hospital Impact, November 8, 2010
Reform Holds Hidden Gems for Providers, Guest Blog MDS Central, November 2, 2011
Kindred Making a Statement with Latest Acquisitions, Guest Blog, MDS Central, October 1, 2010
The Downside of Social Media, Guest Blog, Advance in Long Term Care Management, October 2010
The Power of Intergenerational Programs, Guest Blog, Advance in Long Term Care Management, September 2010
Are Nursing Homes Becoming Less Home and More Hospital?, MDS Central, September, 2010
Why Robot Empathy Won’t Go Far, Hospital Impact, September 2, 2010
Medical Home News: Patient Experience-a Vital Cog in Medical Home Success
What If People Refuse to Fall in Line with the Healthcare Reform?, Hospital Impact, August 12, 2010
What Medical Tourism Means for Your Hospital, Hospital Impact, July 29, 2010
Boomers Getting Fatter and Broker, Guest Blog Advance in LTC Management, August 2010
Who’s Doing the Dreaming in Your Organization? Guest post, MDS Central, July 29, 2010
Help People Prepare for Aging, Guest Blog, McKnight’s, July 27, 2010
Accountable Care and Long-Term Care, Guest Blog, MDS Central, July 13, 2010
Medical Tourism in Long-Term Care, Guest Blog, July 6, 2010, Advance in LTC Management
Hospital Impact, July 1, 2010: Docs Need Sound Business Skills to Build a Strong Medical Home
Accountable Care in Long Term Care, Guest Blog, Advance in LTC Management, June 7, 2010
Depression in Nurses is Depressing Me, Guest Blog, Hospital Impact, June 3, 2010
Your Marketing Materials Can Come Back to Sue You, Guest Post, MDS Central, June 3, 2010
Transparency Can Bite You! Guest Blog Advance in LTC Management, May 12, 2010
Are Activity Professionals a Dying Breed? Guest Post, MDS Central, May 12, 2010
Stop complaining about health care ratings. Guest blog. Hospital Impact. May 6,2010
Guest Blog, Advance in Long Term Care Management, April 7, 2010
Health Care Reform Could Entail Marketing Reform, Guest Blog, Hospital Impact, April 1, 2o1o
Extend Your Brand to Succeed Under Reform, Guest Blog, MDS Central, March 29,2010
Implications of Reform for LTC Providers: Video Blog, Long Term Living Magazine, April 2, 2010
Steve Jobs, Health Care Czar, Advance in Long Term Care Management, March 7, 2010
Steve Jobs Should Reform Healthcare, Guest Blog, MDS Central, March 3,2010
Healthcare Reform: What would Steve Jobs do? Guest Blog, Hospital Impact, February 18,2010
Tell and Spread Your Story, Guest Blog, Advance in Long Term Care Management, February 10, 2010
Why Steve Jobs Should Run Healthcare, Video Blog, Long Term Living Magazine, February 9, 2010
How to Deal with Health Care Ratings, Guest Blog MDS Central, February 8, 2010
Guest Column, McKnight’s Long Term Care, February 2010, Let’s Build Better Boards of Directors
Guest Blog, Advance in Long Term Care Management, re: Assisted Living Scrutiny, January 13, 2010
Let’s Demand Leadership in 2010, Guest Blog, MDS Central, January 6, 2010
Five Ways to Build Trust – And Tipping Points for Choice, Marketing Professors, January 5, 2010
Guest video blog, Long Term Living Magazine, December 18,2009
Guest Blog, Advance in Long Term Care Management, December 8. 2009
Guest video blog, Long Term Living Magazine, November 18, 2009
Guest Blog, Advance in LTC Mgt, November 6, 2009: On Authentic Leadership
Guest Blog, Hospital Impact, November 9, 2009: How Useful is Patient Satisfaction Data Anyway?
Guest video blog, Long Term Living Magazine, October 9, Principles to Advance Person-Centered Care
Guest Blog Advance in Long Term Care Management, October 5, 2009
McKnight’s Long Term Care News and Assisted Living Guest Blog
Advance in Long Term Care Management, August 5, 2009
Recession an Opportunity for Providers, Business Journal, 07/09
Advance in Long Term Care Management Guest Blog 7/7/09
Advance in Long Term Care Management Guest Blog #1, 6/9/09
Advance in Long Term Care Management Guest Blog #2, 6/9,09
Vericom HealthLink, May 2009
Advance in Long Term Care Guest Blog, April 20, 2009
Advance in Long Term Care Guest Blog, March 11, 2009
Vericom HealthLink, February 2009
Advance in Long Term Care Guest Blog, February 13, 2009
Health Leaders Guest Blog, February ’09
How Packaging Your Offering Enhances Your Brand, Marketing Professors, December 16, 2008
Experience What the Patient Experiences, Health Leaders, January 28, 2009
Hospitals Can’t Advertise As They Please, Vericom HealthLink, November 2008
Price as a Marketing Strategy, Vericom HealthLink, September 2008
Extending Your Healthcare Brand, Vericom HealthLink, August 2008
Health care’s next challenge: marketing to baby boomers, Charlotte Business Journal, August 2008
Viewpoint – Healthcare Strategy Alert,The Healthcare Marketer’s Imperative
Marketing: Not On Your Radar, But It Should Be, Health Leaders, June 23, 2008
The Importance of Brand Extensions: Reaching Beyond Your Comfort Level, Health Leaders, April 2008
Turning Customers into Crusaders, Provider Magazine, April 2008
Make the Case for Cause Marketing, Vericom HealthLink, March 2008
‘Chief experience officer’ can win patients for hospitals, March 7, 2008, Charlotte Business Journal
Embracing the Philosophy of the Chief Experience Officer (Even If Your Organization Won’t)
Consumerism in care rising despite challenges, October 19, 2007, Charlotte Business Journal
Hospitals Can’t Advertise As They Please, Health Leaders, September 2007
Physicians should learn from drugstores’ clinics, Charlotte Business Journal, August 10. 2007
How Marketing Can Impact Care and Cause Adoption Can Influence Marketing, Health Leaders, May 2007
The New CEO – Chief Experience Officer, Health Leaders, March 2007
Countering the Commission: Lessons Hospitals Can Learn from New York, Health Leaders, 12/12/06
Why the Web is the Best Marketing Strategy for Rural Hospitals, Health Leaders, September ’06
New era will test doctors’ skill at pleasing consumers – Triad Business Journal
The Wal-Mart Effect: Why Corporate Wellness Could Be a Golden Opportunity for Hospitals
Consumer plans to test M.D.s’ business acumen – Charlotte Business Journal
Before and After Hospitalization: Eight Ways to Ensure a Positive Patient Experience
The Importance of Continuous Customer Feedback…and How to Get It Quickly
Don’t Overlook General Consumer Trends, Several Healthcare Applications
Increase Marketing ROI by Establishing Metrics and Testing Your Tactics
Can Hospital Advertising Dollars Be Better Spent?
The Hospital’s Strategic Advantage in a Consumer-Driven Marketplace
Back to the Future: The Role of the Healthcare Marketer in Addressing Future Trends
How a Communications Audit Can Enhance Your Strategic Marketing Planning