12 Questions Every Senior Living Exec Should Ask About Their Entertainment Strategy
With a Double Whammy of Immigration Crackdowns and Medicaid Reductions, Now May Be The Time to Rethink Your Approach
Entertainment is more than just a distraction—it’s central to resident satisfaction, cognitive and overall well-being and staff morale. And often, it serves as a sales and marketing tool when it increases Net Promoter Scores.
Music, in particular, has the most traction and impact on residents, returning $2.40 for every $1 invested.
But building an engaging, consistent music program is often time-consuming, expensive, and hard to scale. And it’s more challenging each day.
That’s why we created Sage Stream, a live, interactive, video-streaming music concert network built for senior living. But instead of pitching you, we’d rather ask you some questions first:
1. How is music entertainment currently integrated into your residents’ daily experience?
2. What’s your process for booking and managing performers—and how much time does that take?
3. How much turnover do you experience in activities?
4. Do activity staff get pulled away to do other assignments?
5. What’s your current budget for live/virtual events?
6. In the current environment, do you expect that to stay the same? The long-term health care industry is facing a double whammy from a crackdown on immigrants and the proposals to reduce Medicaid spending.
7. What’s the ROI of your entertainment activities and what/how do you measure it?
8. What happens when an entertainer cancels last-minute?
9. Are entertainers becoming more expensive?
10. What happens when there is a health scare or an unforeseen natural disaster?
11. How do you program night and weekend entertainment?
12. What would make a streaming platform like Sage Stream indispensable for your team and make this a “no-brainer” purchase decision?
These are some of the questions shaping the future of engagement in senior living—and they’re the questions we designed Sage Stream to answer.
We make implementing a music strategy consistent, impactful, tech friendly and affordable. Find out how.
👉 Let’s schedule a 15-minute demo to see how Sage Stream can work for your team.